Product tours, also known as product walkthroughs, play a vital role in introducing new users to apps by providing a comprehensive understanding of the platform. 

Considered as interactive tutorials, these tours not only familiarize users with the user interface but also guide them through essen...

Users sign up for your product with good intentions, but the design of your welcome experience plays a pivotal role in their journey.

 Many companies unintentionally overwhelm new users with features before they grasp the basics of using the product. Here's where in-app messaging steps in—an ind...

If you’re looking to keep a hold of your hard-earned users, there are a few tried-and-true app retention strategies you should implement.

Regardless of the type of app you're running, these 5 are the best places to start.