Business Tips

Blog categorized as Business Tips

Data Privacy & Security in Online Retail: Why it Matters

by George Alam, Technical Product Manager at eddress


In a tech-savvy digital world, data is produced on a daily basis:

  • 333,2 billion emails are sent every day as of 2022
  • Over 41,000,000 million messages are generated and sent every day on Whatsapp
  • By 2023, Statista estimate there will be around 1.3 bill...
13/02/2023 10:46 PM - Comment(s)
The Power of Social Media and Influencer Marketing in Modern Business

by Jade Chehabeddine, Marketing Manager at eddress


Social media is something we cannot escape, but if you are a B2C organization looking to improve your marketing prowess, are you actually making the most of this tool? Social media provides a number of benefits to businesses but has given rise to oth...

01/02/2023 11:35 PM - Comment(s)
Customer experience leads the way at eddress

by Khizra Sabri, Project Manager at eddress

At eddress, we say “the customer is always right!” That’s why we take inspiration from Apple founder Steve Jobs, who famously said in 1997, "You‘ve got to start with the customer experience and work backward to the technology."


It always starts wit...

17/01/2023 12:12 AM - Comment(s)
Why is UX UI crucial in a Digital Experience?
by Rouba Akl, Product Designer at eddress

UX? UI? Those two are the same thing, right? Not exactly. 


Though they are often interchanged, user experience (UX) and user interface (UI) are two separate entities that need to be taken into consideration when designing your online presence. If you want...

05/01/2023 09:24 PM - Comment(s)
How to choose the best channel for food delivery?

by Ahmad Tuffaha, COO of eddress

Customers often ask us whether they should develop their website, mobile app, or both for food delivery services. 


For us, choosing to use a mobile app and not wasting time on both is the best option. It’s just so much easier. And that’s why users want it. They ar...

21/12/2022 04:36 AM - Comment(s)